See How Our Dental Ads Turn Budgets Into Patients

These numbers come from real results we’ve delivered for dental partners nationwide. Drag the slider to see what your practice could generate.

Dental Ads Results Calculator
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Impressions You Could Earn
Clicks to Your Website
New Patient Inquiries
Phone Calls

Practice Location

Help us analyze your local competition

If you have multiple locations, use your primary ZIP.

Treatment Focus

Which treatments do you want more of?

Pick all that apply.

Implants
Invisalign
Emergencies
Cosmetic
Sedation
General
Not sure

Current Performance

What's your average cost per new patient from Google Ads?

Ballpark is fine. We'll validate in your plan.

Get Your Growth Plan

Where should we send your personalized results?

What You'll Get:

  • Personalized growth projections for your market
  • Competitive analysis for your ZIP code
  • Treatment-specific acquisition strategies
  • Optimized budget allocation recommendations
  • ROI benchmarks from similar practices

Generating Your Personalized Growth Plan...

Analyzing your market data and competition...

🎉 Thank You!

Your personalized growth plan is on its way!

What happens next:

  • We'll analyze your responses and market data
  • Your customized plan will be ready within 24 hours
  • We'll email it directly to you
  • A growth specialist may reach out to discuss implementation

What's Inside Your Growth Plan

Ad Spend Benchmark

How your budget compares to local competitors.

Opportunity Snapshot

Quick estimate of patients you could be reaching.

Waste Check

The #1 place dentists usually burn money — and how to fix it.

Patient: Your Google Ads
Patient: Your Google Ads
Patient: Your Google Ads

Ad Diagnosis: Why Your Campaigns Hurt (and How We Fix Them)

Broad targeting
  • Broad targeting → Ads show to everyone, not just patients in your ZIP code.
  • No conversion tracking → You don’t know which clicks actually booked appointments
  • Generic landing pages → Patients bounce instead of calling your practice.
  • Compliance ignored → Non-HIPAA forms risk fines and ad disapprovals.
  • Generalist agencies → Ads built like gyms or HVAC campaigns = wasted budget.
Treatment Plan
  • Local, treatment-specific ads → Reach patients searching for implants, Invisalign®, or
    family dentistry near you.
  • Full call & form tracking → Every phone call and form tied directly to your ads.
  • HIPAA-compliant landing pages → Clicks turn into scheduled appointments.
  • Policy-safe campaigns → Built to follow Google’s healthcare ad rules.
  • Dental-only expertise → Proven strategies tailored only for dental practices.

From Wasted Spend to Consistent Patients

“In just 90 days, we transformed this dental ad account from $24,740 wasted with almost no conversions to a consistent source of tracked calls, booked consults, and new patients — at less than half the cost.”

Before (Dec–Feb)

$24,740 total spend
Almost no leads
CTR ~5.3%

After (Mar–Jul)

$19,060 total spend
2,187 tracked actions
CTR ~16.8%

Average Monthly Spend

$8,247
$3,812

After Optimization (Mar–Jul)

54%

Cost Cut

3X

CTR Improvement

92%

Lower Cost Per Conversion
2,187

2187

Patient Actions

After Optimization (Mar–Jul)

54%

Cost Cut

3X

CTR Improvement

92%

Lower Cost Per Conversion
2,187

2187

Patient Actions

We'd tried Google Ads before, but never saw patients from it. Slate turned our campaigns around in weeks — now we actually know what each lead costs.

— Dr. Michael Lee

Within two months, our implant campaigns were generating consistent calls. The wasted spend we had before was unbelievable.

— Dr. Priya Patel

We were skeptical at first, but the results speak for themselves. Our schedule is filling up with the exact treatments we wanted more of.

— Dr. Jonathan Reed

Nationwide Results for Dentists

Real outcomes from campaigns we manage for dental partners.

200000+

People who saw our dentists online

35000+

Visits to dentist websites from ads

6000+

New patient inquiries (calls + forms)

Ready to Stop Wasting Ad Spend and Start Booking Patients?

Delivered in 15 minutes. HIPAA-safe. No contracts.

Common Questions from Dentists

What if I’ve already tried Google Ads and it didn’t work?

Most of our partners came to us after wasting money on clicks that never turned into patients.
The problem usually isn’t Google Ads — it’s how campaigns are set up. We focus on local,
treatment-specific targeting and track every call and form. For context, most dental ads in the
U.S. see a 3–5% click-through rate and 6–10% conversion rate on landing pages. If you’re not
hitting those benchmarks, your campaigns are underperforming — and we fix that.

Do I need a big budget to make this work?

Not at all. Many dentists start with $1,500–$2,000/month. Based on benchmarks we’ve seen,
that usually generates 200–300 clicks and 15–25 new patient inquiries per month. And in some
campaigns, we’ve driven qualified leads for as little as $7 each — showing what’s possible with
the right setup.

Will I be locked into a contract?

No. Everything is month-to-month. If you’re not seeing value, you can stop anytime.

How long until I see results?

Most practices begin to see inquiries within the first 30 days once campaigns are optimized.
Sometimes faster if there’s strong local demand.

Is this HIPAA compliant?

Yes. Every campaign, landing page, and form is HIPAA-safe and designed with patient privacy
in mind.

What about Google’s policies on healthcare ads?

We build campaigns to stay fully compliant with Google’s healthcare advertising policies. That
means you won’t risk disapprovals or account suspensions.

What makes you different from other agencies?

We only work with dental practices. That means no cookie-cutter campaigns, no juggling
unrelated industries, and no outsourcing overseas. Every campaign is built with dental-specific
data, treatment-focused keywords, and performance benchmarks proven in markets like yours.

What if I don’t know my current cost per lead?

That’s normal. Here’s what dentists in similar markets are seeing right now:
General dentistry → $50–$80 per lead

Specialty treatments (implants, Invisalign®, cosmetic) → $90–$120+ per lead

Those are benchmarks — but with optimized campaigns, we’ve driven conversions as low as $7
per lead. Once campaigns run, we track every call and form so you always know your exact
numbers.

Do I need a new website?

Not necessarily. If your site already converts, we can build around it. If not, we’ll recommend
HIPAA-compliant landing pages designed for patient acquisition — without forcing a full website
redesign.

Can I choose which treatments to focus on?

Absolutely. Whether you want to attract Invisalign®, implants, veneers, or general family
patients, campaigns can be structured around your treatment goals.